It’s that time of the year when every marketer, content creator, and small business owner is searching and exploring the SEO updates for the upcoming year. It’s no secret that consumer behavior changes every single year and it’s even more evident that knowing how consumers behave and the newest local search tools at their disposal…

Google has been updating its local business services and providing better support for business owners to manage their business profiles directly in Search and Maps. The new names Google Business profile comes with the major changes in business profile management as Google aims to get management of many business profile features out of Google My…

We have underlined over the course of all our previous articles that Google my business is nothing, but a special application feature designed by Google. GMB accounts are generally there for a business listing. But Google My business has many other roles. Creating such an account is necessary for successful Local Search Engine Optimization. Not…

Businesses and professionals have always been trying and making constant changes to fit Google’s local search recommendations, updates and guidelines. An example of these efforts is the trend in which they include all the most relevant keywords that describe what they do, also known as Keyword stuffing, in their Google My Business name. These keywords…

On the QuistBuilder blog, we have always highlighted and insisted on the importance of local reviews. They have the utmost importance in your business’s local search presence and it shows your potential customers the quality that your business has to offer. Online reviews are very important to local businesses as they strengthen and enhance their…

Every conversion matters for businesses aiming to get more leads because every single one can represent a paying client. The greatest way to have a better SEO campaign is to boost the efficiency and quality of the traffic your website is getting. The higher the quality leads that come from traffic, the more profit you…

In a new and recent effort to help small businesses market better, Google has beta-launched the Small Business Advisors program. The Small Business Advisors (SBA) program provides small businesses with 50-minute personalized advisory sessions on the different products that Google has to offer. Notable examples of these products include; Google My Business, Ads, Analytics, and…

The world has been changing endlessly since the emergence of the coronavirus pandemic. This sudden and impactful change is expected to touch every single aspect of the economy. The new business environment will automatically require new branding and marketing strategies. In this article, we will try to explore the specifics of the new marketing environment…