Businesses and professionals have always been trying and making constant changes to fit Google’s local search recommendations, updates and guidelines. An example of these efforts is the trend in which they include all the most relevant keywords that describe what they do, also known as Keyword stuffing, in their Google My Business name. These keywords…

On the QuistBuilder blog, we have always highlighted and insisted on the importance of local reviews. They have the utmost importance in your business’s local search presence and it shows your potential customers the quality that your business has to offer. Online reviews are very important to local businesses as they strengthen and enhance their…

Every conversion matters for businesses aiming to get more leads because every single one can represent a paying client. The greatest way to have a better SEO campaign is to boost the efficiency and quality of the traffic your website is getting. The higher the quality leads that come from traffic, the more profit you…

In a new and recent effort to help small businesses market better, Google has beta-launched the Small Business Advisors program. The Small Business Advisors (SBA) program provides small businesses with 50-minute personalized advisory sessions on the different products that Google has to offer. Notable examples of these products include; Google My Business, Ads, Analytics, and…

The world has been changing endlessly since the emergence of the coronavirus pandemic. This sudden and impactful change is expected to touch every single aspect of the economy. The new business environment will automatically require new branding and marketing strategies. In this article, we will try to explore the specifics of the new marketing environment…

We’ve talked about the potential of content creation for businesses on many occasions. Having a blog with good and relevant content will always increase your brand’s exposure and online presence. It will also help to include content from credible authority sources on your blog and this content can only be included through link-building. Link-building seems…

IT and SEO can be interrelated and interdependent. Their positive collaboration can take companies to the next levels of marketing and branding. While SEO teams have the primary task of shaping the best search engine optimization strategies, IT teams can come in to make these strategies implemented quickly and more efficiently. It’s important to acknowledge…

The world of search marketing is growing, developing, and changing constantly and we always say here that the best strategy has to be based on updated information and insights. Knowing what to do next and where to invest effort, time, and sometimes money has to be based on a solid awareness of what’s happening in…