What if there was one thing you could do to increase your number of prospects while bringing down your cost to acquire new customers?
You can’t sell to customers who can’t find you. As our core offering, SEO services work to make you the first company customers find when they’re in a buying mood.
Search Engine Marketing (PPC)
Pay-per-click is a cost-effective way to get your phones ringing – fast. We set up, optimize, and manage your ad campaigns. You just try to keep up with all the new business.
Why Does SEO Matter?
Because the business that shows up first in search results gets 42.1% of all the clicks on the page.
And the difference in clicks between first and second place in search is almost 4 to 1.
In a competitive online world, if customers can’t find you by searching, you don’t exist.
Watch our video to learn more about how SEO can help your business.
Digital Marketing Designed for Lawyers
SEO is of two types. On-page SEO covers everything on the page and includes HTML tags, meta descriptions, and so on. Off-page SEO covers links back to your site from other websites.
On-page SEO (also known as technical SEO) is about optimizing the coding and structure of your site. Unlike off-page SEO, it is completely within your Web developer’s or marketer’s control. At its most basic, on-page SEO tells search engines what your site is about, what the important things are, and how to interpret all of it. The more you help them understand, and the more relevant your content is, the more qualified leads you’ll get from search engines. This is known as organic traffic.
But it doesn’t stop there. For example, as a lawyer, clients won’t be able to find you by simply typing “lawyer” into Google. However, if you’re a lawyer in Downers Grove, Illinois, and customers type in “Downers Grove lawyer,” there is a much better chance they will find you. Telling search engines where you are is key to people in your market being able to find you. This is known as “local SEO,” and it’s something we do for all of our clients as part of our service.
Off-page SEO is made up of links to your site from other websites, as well as advertising campaigns and networking. It is absolutely critical for your business that this is done correctly. One slight mistake, one bad link, could cost you tons of traffic. More links aren’t necessarily better. And the wrong links can cause search engines to punish your site by burying it on results pages no one ever looks at.
Getting off-page SEO right takes time, and it isn’t cheap. Anyone who builds your rank quickly by creating lots of links is most likely going to do long term damage to your site.
That is why it’s important to work with people who stay current with changes in how search engines rank sites and use industry-leading best practices. You’d be surprised how many sites get penalized by Google for poor link building practices. Don’t let your site be one of them.
Lawyer Attorney Clients Testimonials
“Hi Jon – I am experiencing a great uptick in business from local leads! I am REALLY happy with how things are progressing! …As you can see, all areas of the business (General Business Litigation, Employment, and Estate Planning) are picking up nicely. I attribute a lot of my traffic to the site and your hard work. I will continue to refer people to you when I can.” – William B., Attorney
“After hiring Jon, my website is listed #1 in Google for my area and I can barely keep up with the number of phone calls coming into my office.” – Carlo C., Attorney
“Jon – This is beyond fantastic, seriously. You are absolutely killing it for our firm. Thanks so much.” Timothy G., Attorney
Search Engine Marketing for Attorneys
“This is a brief overview of SEO for attorney websites. SEO can be a very complicated topic, but my team and I have taken the time and have gone through years of due-diligence here at QuistBuilder. If you are interested in expanding your clientele, increasing traffic, and achieving higher rankings in the search engines, let us build out a campaign together. Fill out an Application Form and let us know some basic information. This will help us review your office goals before we can get started on your campaign.” – Jon Blomquist, Owner